who spends any money on any advertising anywhere, should
read this booklet immediately!
A major breakthrough in marketing
from R.M. Barrows Advertising
"The Barrows Popularity Factor" is
a two-part mathematical marketing tool that will give you more
of the information you need to make key marketing decisions
with far less risk! It can help you increase your sales and
increase your profit starting immediately!
"The Barrows Popularity Factor" is
an easy-to-use mathematical marketing formula that will actually
let you quantify the relationship between your advertising
It will let you measure the effectiveness of
your advertising much more effectively, much more efficiently,
and much less expensively than any other method you may have
been using since day one!
Here are some of the benefits of using "The
Barrows Popularity Factor" to measure the effectiveness
of your advertising:
1) "The Barrows Popularity Factor" will
allow you to test and compare the effectiveness of different
advertising copy and different advertising media better, faster
and less expensively!
2) It will allow you to quantify, track and
compare the results of specific advertising media selections,
strategies, different media mixes and overall campaigns.
3) "The Barrows Popularity Factor" will
let you compare past and present strategies and campaigns on
an equal playing field - despite changes in market conditions.
4) It will allow you to quantify and compare
the effects of different pricing and promotional strategies.
5) It will allow you to quantify and compare
the results of different product characteristics.
6) "The Barrows Popularity Factor" will
give you instantaneous information on the effectiveness of
advertising that is currently running right now!
7) It will give you definitive answers on which
advertising copy and which advertising media selections are
producing the greatest results.
8) "The Barrows Popularity Factor" will
give you more of the information you need to continually fine-
tune your entire marketing effort to help you increase your
sales and increase your profit starting immediately!
"The Barrows Popularity
Factor" will save you money and make you money at the
1) The math in "The Barrows Popularity
Factor" is extremely easy-to-use. You won't need scores
of researchers working weeks at a time to calculate the effectiveness
of your advertising. All of the calculations can be done by
one person, in moments, with just a simple calculator.
2) Additionally, the information that you will
be able to receive by using "The Barrows Popularity Factor" will
be directly related to the cold hard math of the effects of
your advertising on sales and profit!
3) By using "The Barrows Popularity Factor," you
can begin taking much of the "guesswork" out of your
advertising and you will have a much more effective way of
making much more informed media and marketing decisions based
on hard marketing data as opposed to "wait and see" subjective
4) Since "The Barrows Popularity Factor" analysis
will give you much more pertinent information on your advertising
in a much shorter time frame, you can begin testing your future
advertising much less expensively.
5) Additionally, the second part of "The
Barrows Popularity Factor" analysis will allow you to
begin making marketing projections based on much more complete
and much more relevant information. Plus, it will allow you
to track your projections much more accurately and carefully,
to ensure that your advertising will be producing even bigger
and better results!
Increase your Sales and Increase your Profit
with "The Barrows Popularity Factor" - The missing
link between Advertising and Sales!
Here is how we can help you put "The
Barrows Popularity Factor" to work for your company:
1) We can go through the math with you and
your marketing staff and show you how to apply it to your particular
kind of business.
2) We can do a post-analysis on your advertising
and show you how "The Barrows Popularity Factor" can
be used to help you increase your current sales and profit.
3) We can recommend and supervise a low cost
media test to confirm and fine-tune the results of the analysis.
4) We can work with you as your advertising
agency to develop and plan your entire advertising program.
5) We can also work with you on a consulting
basis to help you use "The Barrows Popularity Factor" to
help you get the most out of your advertising.
WHY WAIT? ORDER THE BOOKLET NOW!
the Hard Copy for only $29.95 (plus shipping and handling)
the complete E-version for $4.95.
Please feel free to call us with any additional
questions you may have on "The Barrows Popularity Factor." We
cannot reveal any more information about the formula without
revealing the math of the formula itself.
To put the formula to work for your company,
contact Robert M. Barrows, President
Tel: (650) 344-1951
Fax: (650) 344-1392